WordPress is considered as the most popular content management system and it is much more than a blogging platform. More than 24% of the web is powered by WordPress and getting increased every day. Most of the web design company in India still prefers WordPress for creating simple blogs, but WordPress is capable of delivering fully functional websites and mobile applications. WordPress is an online, open source web creation tool written in PHP supported by thousands of plugins. Here are some features that makes WordPress the best CMS platform.
WordPress is maintained by a large community of developers. And is frequently updated with new features. Business websites can be developed in most cost effective manner with the help of WordPress. WordPress provides numerous free tools and plugins which make it favorite among web designers in India.
WordPress itself implement several search engine friendly techniques and free plugins. This helps to fasten the SEO process
- Ease of Use and Quick Installation
Beginners find it easy to use and learn WordPress with the aid of various WordPress tutorials. Many web hosts offers one click WordPress installers that let you to install WordPress.
The thousands of free templates and plugins offered by WordPress platform makes it most popular among designers and developers. WordPress themes are easy to customize even without writing any code, the highly flexible plugins offers additional functionality to WordPress.
All these factors make WordPress the best choice among web development company . In additionally WP provides multilingual facilities and can be easily published.
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The demands for web applications are increasing day by day. Old web applications are revamped into new ones inorder to satisfy the client requirements. Throughout these periods web designs have changed a lot. New techniques, tools, ideas and requirement leads to develop new web design strategies. Web design company in India always meets the demand of their clients by assuring a secure and elegant design that helps to create a business identity to them.
Presently the world is shifting from desktop applications to mobile application domain. This leads designers to move from multi-page websites to single page websites. Single page websites also called as parallax scrolling websites present information in a linear fashion by avoiding page navigation. But still most of the sites are based on multi-page navigation. Some of the pros and cons of single page websites are being discussed here.
-Encourage smart phone scrolling
-More fluid design
-Content can be presented in simple, easy and linear fashion
-More images can be included thus keep visitors engaged on the site
-Better conversion rate than multi-page websites
-Longer loading time
-Not good for blog oriented websites
-Difficult to add new information
-Doesn’t suit for link building
By analyzing these all facts web designing companies in India suggest corresponding design pattern to their clients. But it’s better not to combine single page and multi-page websites which is not very beneficial.
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WordPress is a search engine friendly content management system which helps your site to rank better in search engine page results. Most of the web development companies and SEO specialists in Dubai prefer WordPress due to its ease of use and optimization simplicity. But there are some mistakes that most of us forget while optimizing the WordPress websites. Sometimes these simple mistakes will have huge impact in ranking so special care is to be taken while optimizing your WordPress websites. Here are some simple tips that will optimize your website which produces better ranking.
- Detect and Remove default pages
Most of us commonly forget to delete the “sample pages” and “hello world” post from the site even after the site is live. These have lesser impact on SEO but may adversely affect the user experience so you must test and remove default pages before the site becomes live.
Permalinks represent the urls of the web pages that appears on the address bar of the corresponding page. WordPress have default permalink settings which can be changed based on your convenience. The best practice is /%postname%/, where permalink is based on the post name. Avoid including categories and dates in permalinks which creates difficulties while optimizing the corresponding page.
- Install SEO and Sitemap plugins
Sitemaps represents the list of pages in a website that is accessible to a crawler or user. WordPress supports many plugins for the easy generation of XML sitemaps. Google XML sitemap is the best WordPress plugin that will automatically generates sitemap for your website which results in better indexing of the website in search results.
From the numerous SEO plugins available in WordPress Yoasts SEO plugin and All in One SEO Plugin offers a wide range of optimization options. While Yoasts SEO plugin is the most downloaded SEO plugin which delivers a complete solution for onsite SEO needs. Make sure that rel=’canonical’ tag is enabled to blog pages thus helps to eliminate duplicate content issue of WP sites.
If you don’t want certain pages to be crawled and indexed by the search engine bot then those pages can be blocked by texting in robots.txt. WordPress provides Robots Txt plugins that will automatically creates robots.txt file for your site that will actually functions as real one.
- Integrate Social media icons with your site
Better social media presence will enhance the overall ranking of the site. Regular updating and sharing of links will improves the traffic to the site and which aids better results. Search engines give high priority to social media reactions because of the hike in the social media users.
SEO services in Dubai encourage application development in WordPress platform because of the functionalities and services offered by WP. The variety of SEO plugins reduces the optimization tasks of analysts by reflecting the results in a short period of time.
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